Probable Niche

We've identified the niche as voluntary benefits.

voluntary benefits

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as voluntary benefits.

benefits, voluntary, insurance, employees, solutions, group, home, health, enrollment, technology, services, self funding, programs, life, learn, insurance company, healthcare reform, healthcare, employers, employer healthcare's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 06:07 UTC on April 14, 2013. The source was comprised of 33838 characters, of which 30247 are code, leaving an organic character count of 3591. The total word count on the home page is 568. We filtered out 8 numbers, 212 common words, and 15 words shorter than three characters in length, leaving an impact word count of 319. The size of the lexicon (number of unique words) is only 180. We extracted eighteen top keywords, leaving 10.% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
voluntary benefits75.64%
critical illness54.03%
trustmark voluntary 32.41%
insurance company32.41%
illness policies 32.41%
enhanced critical 32.41%
add new32.41%
trustmark services21.61%
trustmark life 21.61%
providing coverage21.61%
life insurance21.61%
enrollment partner 21.61%
case studies21.61%
benefit solutions21.61%
worksite voluntary 10.80%
worksite provider 10.80%
wellness solutions10.80%
wellness champion10.80%
web design10.80%
voluntary products10.80%
voluntary employee10.80%
unexpected happens10.80%
trustmark mutual 10.80%
trustmark insurance 10.80%
trustmark companies 10.80%
trustmark benefits 10.80%
term care10.80%
technology platform10.80%
taken pride10.80%
sure does10.80%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. trustmark
  2. solutions


Source Character Count 33838
Code Character Count 30247
Organic Character Count 3591
Filtered Numbers 8
Filtered Words (Common) 212
Filtered Words (Short) 15
Total Word Count 568
Impact Paragraph Count 558
Impact Word Count 319
Impact Lexicon Size 180


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